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Latest Articles
Why Message Those Who Abandon Your eCommerce Site?
Do not be like the 81% of companies who totally ignore website visitors that abandon their shopping carts, because you could be losing out on money.
STARTING A BUSINESS ONLINE – THE TECHNOPHOBE’S GUIDE
Let’s face it – the internet has taken over. In less than twenty years, it’s become one of the main ways in which we communicate with each other, entertain ourselves and even socialise.
Search Engine Optimisation (SEO) Tips for Beginners
You’ve decided to start your own website, good for you! You know what you want to focus on and you know exactly what message you want to put out there - now you just have to get people to come to your site and discover what you have to offer.
Why Is Packaging Important for Your eCommerce Website?
As an eCommerce business owner you may – quite rightly – spend the majority of your time thinking about the look of their products. But have you ever given similar consideration to your product packaging?
Stop Shopping Cart Abandonment and Improve Website Sales!
So, you have a wonderful online store that attracts a great deal of Internet traffic and you’re making the most of internet marketing but you still find one consistent problem: your website experiences a huge number of lost sales through online customers abandoning their shopping baskets.
Organic SEO or PPC which should I choose?
This is a question I get asking on a daily basis, which is best? Organic SEO or PPC? or which should I choose?
The truth is, there is no single correct answer, whether you are more suited to PPC or Organic SEO depends on your business niche, your location, which areas you cover and your overall marketing budget.
Is your website responsive and mobile ready?
There are a few steps you should follow for all your web pages to test effectively for both mobile and desktop browsers.
PPC Planning The basics of a solid campaign
Every business is looking to maximise its return on investment with whatever marketing budget is available.
What is a CMS?
The world of web design is full of many confusing acronyms - with so many you could write a book about all the web design acronyms. A common acronym that businesses or customers looking for a potential website will commonly come across is the acronym "CMS". CMS stands for content management system.
10 common paid search (PPC) terms explained
Whether you're a new or seasoned Marketeer, PPC acronyms and terms can be confusing at first. Well let us set the story straight and explain what are probably the 10 most useful ones you need to understand to start managing your campaign successfully.
10 WEB DESIGN MISTAKES SMALL BUSINESSES MAKE
Websites play an integral role in the branding and image building of small businesses. They serve as the platform where potential and existing customers can explore and interact with the brand. This holds true especially for small businesses that are engaged in online or customised personal selling.
Website Trends of 2016 “degeeked”
An important part of website design for our clients. Understanding the various acronyms isn’t of benefit to the client; it just pointlessly complicates the process of having their website built. Building a website should be exciting and exhilarating, focusing on what the website can bring to a business, or for many the website is the main pinnacle of a new business idea.
Not all website designers are the same
Choosing a company to build your new website isn't as straightforward as you think, but it doesn't have to be complicated either.
Web Design Mistakes to Avoid
Building a website can be a daunting prospect. Regardless of the industry you operate in a crucially important step to the success of your site is the usability. Keep this in mind and you will be on the right path to satisfying your customers' needs online, decreasing your bounce rate and improving your conversions.
Design A Website for Your Small Business In 4 Easy Steps
A website is a necessity for all small businesses. Regardless of the other marketing methods you decide on, enabling your customers to find you through Google or by searching your company name is a key part of nurturing and developing your customer list.
Why Is A Website Theme And Website Maintenance So Important?
A website can be crucial to the success of any modern business; it is an enterprise’s online brand, attracts interest, helps sell services and products, and can even be used to reach out to a worldwide market. However, in order for the website to be effective and garner maximum benefit it needs to be attractive, easy for the visitor to use and free of technical problems.
What Should You Consider When Picking A Website Domain Name?
Some people are more savvy when it comes to SEO and suggest the idea that using relevant keywords in their domain to potentially help in improving the website's ranking. But is this SEO technique a smart idea in today's digital world? And what is the basic structure and rules you should follow when choosing a domain?
Are Online Website Builders Any Good?
The web design industry has grow exponentially over the past 10 years, not only have we see more web design companies and agencies launch we have also see a rise in the number of DIY website builders.
HOW TO IMPROVE SEO FOR YOUR WEBSITE?
Many Webmasters out there are looking to increase their website's SEO (Search Engine Optimisation) - but how does one do this when everyone is fighting for the top spot?
THE IMPORTANCE OF USER TESTING
I see it all the time, people just creating designs that look nice and shoving them up not giving any consideration to how users will interact with that oh so special design they made for the their clients.
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