Our Tips for Usability Testing with Children
Many new media products are designed by adults, but targeted at children. We believe user research and testing is vital to give the designer a child’s perspective. But do traditional user research and user testing methods work with children?

Tom Stewart, System Concepts Ltd

Top Five FREE things to help market your web site!
Well you have probably spent a ton of money on marketing your web site but below are five thing that will help you market your web site for free.

Fraser, Freid Creations

Things to look for when looking for a web design company!
Well you have started right by searching for a web design company using WWDC. It is the best way of finding the right web design company for you. But before choosing a web design company you must make sure:

Fraser, Freid Creations

What do you need to know about your hosting company?
Hosting - it's something you probably never think about - after all, if you're website is there... what's the problem? Our guide gives you some hints and tips on what to ask for, what to expect, and how to keep your hosting company on their toes!

Darren Ratcliffe, We Are Digitl

5 Things to increase your page rank and get seen by google!
Below are five ways to help increse your page rank and get seen by google!

Fraser Reid, Freid Creations

SEThis, SEThat and SEOther!
Would you print a thousand flyers and then leave them in a cupboard? You’d probably tell me to stop being ridiculous, so why is it so different for a website? We are frequently asked about Search Engine Optimisation and how to improve a website’s rank on the cheap or even for free. I’m of the belief that nothing is for free: it either costs time or money, and you can invest either into a good search engine marketing campaign. Similarly, you’d either snail-mail your flyers or stand on a street-corner handing them out; money or time.

Chris Sinclair, Global Initiative

Who is the best hosting company?
Some helpful things to know before you choose a hosting service!

Fraser Reid, Freid Creations

The real reason your emails don't get read
According to Ogilvy & Mather founding director, David Ogilvy, FIVE TIMES as many people read the headlines as read the body copy of an email. And added to that, more recent research suggests that it’s the FIRST TWO WORDS of this opener that determines your success. And did you know that according to advertising great John Caples stated that in a print ad, 75 PER CENT of buying decisions are made at headline level? We’re sure he’d view emails in pretty much the same way. So, if your headline sucks, you may as well pack up and go home.

George Dryden, FDC copywriter, FDC

“Are you risking a 40,000 Euro fine?"
If you're thinking of getting a e-commerce website, you need to approach every company you consider with caution. Why? Well, would you go to your local GP for open heart surgery? The wrong choice of web developer and designer may not cost you your life, but might risk the end of your business –as is the case for more than 60 unsuspecting companies, mostly in the Midlands region. Want to know why they’re each risking a fine of 40,000 Euros?

Dale Moreton, FDC

5 things to remember about Litho printing
A few tips and pointers worth remembering when creating artwork intended for print, or when dealing with a litho printer.

Holman Design, Holman Design Associates

Is your browser up to date? (for PC types)
Whatever your preference make sure you always run the latest version.

Michael Holman, Holman Design Associates

A logo for all seasons
Seasonal and Event Related Logos are a fun way to show the world that your site is both current and regularly updated.

Holman Design, Holman Design Associates

Using Twitter to improve your website
We get asked lots and lots about how to use Twitter for business... so here's some pointers in the right direction.

Darren Ratcliffe, We Are Digitl

Does your web developer have terms and conditions?
There are lots of web design and development companies out there - and it's easy to shop around for the cheapest... which is fine - but why should you inisit on seeing the smallprint from your development company?

Darren Ratcliffe, We Are Digitl

Converting website visitors
Gaining ROI from your digital marketing activity. Ultimately your investment in digital marketing needs to increase sales so converting website visitors is of high importance – especially for those responsible for P&Ls. What if you could see who they were and take the initiative in contacting them? Well, you can.

FWD Digital, FWD Digital

The golden rules of selling through your website...
Dale's top tips: The golden rules of selling through your website...

Dale Moreton, managing director, FDC

The top 10 questions every designer should ask...
Alex's top tips: The top 10 questions every designer should ask...

Alex Chatzimikes, creative director, FDC

The 10 biggest branding mistakes and how to avoid them
Nick’s top tips: The 10 biggest branding mistakes and how to avoid them

Nick Prince, graphic designer, FDC

Sales Letter Versus Email
George’s top tips: sales letter versus email

George Dryden, copywriter, FDC

Spam-proof your sales patter
Spam is to your in-box what its over-processed namesake once was to your sorry school sandwiches. But if you’re preparing for an e-marketing campaign, spam is much more than a minor irritation. If the cyber-gods deem your latest e-marketing communication to fall into this category, the worst case scenario is that you could get blacklisted, never to be seen or heard of again on the World Wide Web. But how do you beat them at their own game?

Alex Chatzimikes, creative director, FDC