Organic Digital

Q: What's your name and position in the company?
A: Graeme Kerr - Managing Director

Q: Describe your company in 5 words.
A: Innovative, Professional, Caring, Quality, Growing

Q: What's your business philosophy?
A: We aim to help client make the most of the internet whether they have an existing online platform or they are starting from scratch. We have recently worked with a number of companies venturing online for the first time which has been a rewarding experience.

Q: Describe your office environment.
A: We have a relaxed environment, something that the team enjoy and our offices are a nice place for clients to visit

Q: Describe how your team interact and work together.
A: We have a team of specialists in each area, from account managers with excellent communication skills through to our developers and online marketing team who really know their stuff.

Q: What makes you different from other web design companies?
A: We don't just claim to offer clients an integrated approach, utilising a range of digital marketing services, we have a track record of doing it. We also believe that with all of our clients we function more as a part of their team rather than an external agency

Q: How do you get the majority of your business?
A: 90% of our business comes from referrals or existing clients, so we must be doing something right!

Q: Describe how you manage projects from the initial client contact to completion and handover.
A: We firstly realise that every project is different and will require a degree of flexibility as to how the client wants to communicate with us. Generally the first stage is an initial meeting to define what they want to achieve, we then sit down as a team and decide on the best strategy for them and what services we believe would work for them. We then work closely with the client for the duration of the project, updating them at every opportunity to make sure we're on the right track

Q: What do you think is the most crucial element of creating a good client relationship?
A: Understanding and a willingness to be flexible as no client is the same

Q: How do you manage demanding clients?
A: We try and be as flexible and accommodating as we can, as i've already mentioned its about flexibility and understanding, both of which always help with demanding clients

Q: If a client was trying to decide between a shortlist of web design companies, how would you recommend they go about selecting the right one for them?
A: The first step is to decide what they want to achieve out of the project and get this down on paper in a brief, no matter how concise. Its always easier to quote and provide a proposal if the client has defined in their mind what they want to achieve first. Once they do that they should ask colleagues/friends/family for recommendations and search online for the companies that come high in the search engine results!

Q: Where do you see your company in 10 years time?
A: I'd like to see us growing gradually as we have done in the 4 years to date, adding quality staff to our team and attracting interesting projects

Q: Where do you see the web design industry in the future?
A: Mobile will be an increasing player as will the app market. Both of which we are preparing for. As for websites i think we'll find them more and more intuative and interactive.

Q: What computers do you have use in your offices, PCs or Macs?
A: Both PC and Mac

Q: How was your company name chosen?
A: Over a long period of time! We wanted a name with 'digital' in it as thats what we do, and 'Organic' seems to make sense as we have grown organically and do search engine work, achieving organic results.

Q: If you were to give your clients one tip on how to get the most from their website what would it be?
A: Once you have a website its only the start. Its clients that take time to work on their website that get the most out of it