Full Fat Designs

Q: What's your name and position in the company?
A: Wayne Hooper - Creative Director

Q: Describe your company in 5 words.
A: Professional creative friendly possitive hard-working

Q: What's your business philosophy?
A: High standards, creativity and passion are applied to all projects taken by Full Fat Designs who live by one rule, that there should be no half measures.

Q: Describe your office environment.
A: Relaxed atmosphere with background music and a dog for company

Q: Describe how your team interact and work together.
A: Myself and the other Creative Director always take time out to share ideas on each other projects. This helps us to step back from the job which has become personal to ourselves and get a fresh look at it.

Q: How do you get the majority of your business?
A: Nothing beats meeting and greeting potential new clients and handing them something memorable. A well designed flyer with quality printing leaves an impression of creative thinking and plants a seed in their head on how their promotional items could work

Q: Where do you see your company in 10 years time?
A: Still doing what we have from day 1. Designing work we love with the client in mind at all times, resulting in well received design.

Q: Where do you see the web design industry in the future?
A: Hopefully still needing web designers. The trend of building your own site are good for some people, and the software and sites to do these are getting better and more user-friendly every day. But nothing beats a well designed website by someone from the outside (i.e. a design agency), and hopefully people will still recognise this.

Q: What computers do you have use in your offices, PCs or Macs?
A: Mac

Q: How was your company name chosen?
A: I wanted something that described a full flavour. The name was originally seen with a Full Fat Milk reference, now it is more inline with a Full Fat Fizzy drink... or any other way people want to read it.

Q: If you were to give your clients one tip on how to get the most from their website what would it be?
A: Don't be afraid of supplying too much text. These days content is king applies more than ever, and the more text we have to work with the more chance there is of people seeing their site.