Forza

Recent Projects

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  Nexus Lighting
  http://www.nexuslighting.ie/
  
  Nexus is a young focused lighting company specialising in the latest technology in led lighting solutions for sustainable environmentally friendly lighting requirements. Read More

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  Acravet
  http://www.acravet.ie/
  
  We are Ireland’s fastest growing veterinary wholesaler and distributor. Read More

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  Origin Manufactoring
  http://originmanufacturing.com/
  
  Origin Manufacturing is a contract manufacturer involved in electronics, plastics and services. Read More

Recent Reviews

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• Reviewed on 4 Nov, 2012
  We were extremely pleased with the end result. The Project was completed in record time and exceeded all our expectations. We would certainly return for any additional web design work which we may require in the future. What impr...  Read More
  
  Nick Tulloch
  — MMD Distribution

• Reviewed on 31 Oct, 2012
  The quality of the site and level of communication provided by Forza is second to none. They made some really good suggestions about the design and structure of the site. They have an excellent team and delivered the site in a rea...  Read More
  
  Micheal Sadleir
  — Nexus Lighting LTD

• Reviewed on 28 Aug, 2012
  Forza did an amazing job on our new promotional gifts site. It was completed a week ahead of schedule and has functioned without a single hitch from when it went live. We have recommended Forza to another company since then and th...  Read More
  
  Anne Kelly
  — Revolution Marketing

Awards

Irish Printer -
Irish print awards 2010

Articles

Marketing in a recession - 20 tips
How is your company positioned to survive the recession? It’s the survival of the fittest right now and companies who adapt to this new reality the quickest will be able to face the turbulent times ahead. Forza have compiled 20 common sense marketing tips to help you up your game.

The beginners guide to sales copywriting Part 2
Words, Words, Words (A Copywriting Checklist)

The beginners guide to sales copywriting Part 1
Chances are, if you were sitting down for a one-to-one conversation with a prospect, you’d be able to explain yourself clearly, develop a great relationship and probably even come away with a sale. But for some reason, many of us can’t translate that ability to communicate into the written word. Copywriting, without a doubt, is the biggest stumbling block for most businesses as they try to perfect their online content and printed materials. But it doesn’t have to be. We’ve come up with a few solutions that will help your copy shine … and start producing results.

Most Common Email Marketing Mistakes
At Forza, we see very smart customers make mistakes that cause their email response rates to suffer. Here are the most common mistakes we encounter:

The power of colour in marketing
Colour is one of the most powerful elements in the design of almost any piece of marketing literature one cares to mention. Why? Because colour is a form of non-verbal communication. Research has shown that colour increases brand identity, assists in memory, increases a reader’s participation in ads, and improves readership, learning, and comprehension. This is a complicated subject, worthy of an entire volume, but here we will cover just three important points about why colour choice is so important.

Spam trigger words - top 100
The very same qualities that make email attractive to genuine advertisers also make email attractive to spammers.

New Brand identity for Ferrari!
Ever wonder where an exotic Italian supercar goes in Ireland for some automotive TLC ? The answer, as we discovered is Ken Plant Ltd. - the only company in the country brave enough to shake a wrench at these four wheeled demons. Much and all as they prefer to keep things low-key and place a high value on discretion, it can’t get in the way of promoting the business.

The power of emotional appeals
We are all emotionally preoccupied with our own wants, needs, interests, joys, fears, hopes, expectations, and regrets. And this preoccupation creates an almost impenetrable barrier. You can't get through with logic. And you can't get through with reason. The right emotional appeal is like a hammer, smashing the glass between you and your prospect. It's the answer to the unspoken question every buyer asks before parting with one red cent: "Why would I want this?"