Q: What's your name and position in the company?
A: Michael Wild, Creative Director
Q: Describe your company in 5 words.
A: Fresh, design and usability focused
Q: What's your business philosophy?
A: Create great looking, easy to use web apps with a reasonable budget.
Q: Describe your office environment.
A: We take are jobs seriously, but have fun doing it.
Q: Describe how your team interact and work together.
A: Everything is open for discussion. There are no bad ideas, all ideas lead to great solutions
Q: What makes you different from other web design companies?
A: Michael Wild, our Founder and Creative Director has an amazing eye for design, however, all designs are based on his extensive background in marketing. Everything we produce from web apps to print material is useable, effective and gets our client's message to the target audience.
Q: How do you get the majority of your business?
A: Word of mouth, client referrals.
Q: Describe how you manage projects from the initial client contact to completion and handover.
A: Over the years we have developed a 5 step process as our guide. This process is adapted for each project and client to suit their individual needs, but the foundations of the Plan Be process allows us to spend time creating, not figuring out what to do next.
Q: What do you think is the most crucial element of creating a good client relationship?
A: Understanding.
Q: How do you manage demanding clients?
A: Methodically. In our minds there are no demanding clients, only clients you are at first unsure what it is they want. The process of creating a project brings clarity to the client and they discover what it is they need. As we discover the clients needs together we adapt the project to meet their needs. We have done our job when the clients needs are met.
Q: If a client was trying to decide between a shortlist of web design companies, how would you recommend they go about selecting the right one for them?
A: Answer the questions:
1) Which firm has the people and resources to best meet the needs of the project?
2) Which firm do I feel a connection with?
And weight the answer 66.6% for #1 and 33.3% for #2.
Ideally the choice will be the firm which scores highest for both questions, however, you can have a great relationship with the people of a firm, but if they do not have the people, experience and resources to complete the project, the relationship will be lost.
Q: Where do you see your company in 10 years time?
A: Doing what we are doing now, only for larger clients.
Q: Where do you see the web design industry in the future?
A: Everywhere! The internet will infiltrate every aspect of peoples lives. How this is handled will determine if it is a good or bad thing.
Q: What computers do you have use in your offices, PCs or Macs?
A: Mac
Q: How was your company name chosen?
A: Be Seen. Be Heard. Be Creative. Plan Be is not a fall back or second choice, it is the plan that works.
Q: If you were to give your clients one tip on how to get the most from their website what would it be?
A: Do research into what their target audience wants.
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