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Latest Articles
Web Design Trends for 2017
Having a website that helps you to deliver your business objectives is critical in 2017. With most businesses promoting their products or services online, there is ever growing competition to attract and retain traffic onto your site. Having a strong online presence can open your business up to new potential customers and develop relationships you have with existing customers, and as a result should be a key part of your overall promotion strategy.
Web Design or User Experience Design?
The internet is a rapidly evolving place - are you doing enough to keep your website up-to-date?
Domain Privacy Protection
Some people who own a domain name may already be aware that their personal details are openly available via the who-is database of domain registrants (e.g. www.whois-search.com). This is quite a worrying thought, as details such as names, addresses and emails are published and openly available for anyone to access. Is there no such things as [b]Domain Privacy Protection?[/b]
How often should I redesign my website?
It’s natural to get attached to your current site and miss the potential you could achieve with a brand new web design. However, when you consider things from the perspective of your visitors, all becomes clear.
Why should you get an SSL (padlock) for your website
An SSL (Secure Sockets Layer) Certificate is a must have for an eCommerce website. By using an SSL Certificate, you can put a padlock on your website that will give your customers peace of mind and increase their security – vital for eCommerce!
Is Magento Ecommerce for everyone?
There is a growing level of interest and praise being ushered on to the Magento ecommerce platform, and if you are looking for a reliable and reputable ecommerce platform, this is certainly a platform worth examining. Industry experts are in agreement that Magento has the ability to save time, allow you to offer a more engaging service to your client and it can help your firm to save money, due to the open source nature of the platform.
Three ways to achieve a cohesive brand
Think about the most distinctive brands in the world - businesses like McDonalds, Nike and Coca Cola. What makes them memorable is less to do with the burgers, trainers and soft drinks that they sell, and more to do with their recognisable branding.
Wherever you see the golden arches, you know there's a McDonalds nearby; a tick signifies Nike and Coca Cola's red and white logo is unmissable - and these consistent brands indicate quality and reliability to consumers. So how do you achieve a recognisable brand, and why does your business need one?
Why social media is essential for any business
​Many small business owners shrug when it comes to social media, it may seem frivolous and a fad to some. However, to many, it has proven a valuable marketing and networking tool. A social network account can keep customers up to date with your latest products, services and offers. It can provide a customer feedback point that doesn't clog up your office phone line, and help keep you in touch with others in your line of work.
Why Wordpress? Here's why!
Wordpress is currently the most popular website platform choice and with good reason. More companies are turning to this fantastic website management system because it looks great, it is easy to use, and it has so many features on offer.
3 Essential Elements of Successful E-Commerce Web Design
​There are many benefits to running an eCommerce site, either in tandem with, or instead of, a bricks and mortar business. But when it comes to web design for your eCommerce site there are a lot of things to consider. Here are the three most essential elements of successful eCommerce web design.
How Social Media Helps SEO
Despite the fact that social media isn’t a direct ranking factor on Google, it certainly helps. This is why we’ve decided to outline four of the main ways that social media helps with SEO below.
SSL Encryption for Websites
Using SSL encryption for your website may not only protect your users but also offer you an advantage with search engines too!
3 simple ways to drive more traffic to your website
Have a website? Not getting many visitors to it? Here are three simple tips that you can implement today that will help drive more targeted traffic to your site.
How Online Marketing can help your small business
Digital has completely transformed the way in which marketplaces work. Where a decade ago your shop was the core of your business, now your website is your shop front, with over 80% of people making online shopping part of their everyday life. As a result of this digital transformation, small businesses need to keep up to date with digital marketing trends to stay ahead of the game and to succeed. One easy way of doing this is by implementing an online marketing strategy.
Your website is the window to your business
Nearly everyone uses the Internet every day. Sounds a bit far-fetched? 82% of adults in the UK went on the Internet daily in 2016 (ONS data). In the same year 77% of adults bought goods or services online (ONS data). A vast audience waiting to be reached!
How to make your SEO mobile friendly
When it comes to creating a service website, there’s a couple of things to consider, especially when taking a look at mobile design. Make sure you think SEO first and add emphasis on a mobile optimised design, after all the average smartphone conversion rates are up 64% in comparison with desktop conversion rates.
Ransomware Attacks: Protecting Your Business Online
Did you know that in 2016 , 74% of online businesses were exposed to some form of security breach, including ransomware?
The Power of Hashtags
Hashtags allow businesses to communicate with target audiences in an exciting and fresh manner - Get the most out of your hashtags with our top three tips!
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