27 June 2010
Moving on from SEO 1.01 this article discusses things in a little more depth.

Armed with the information provided from my consultation with the client I can start doing some research.

Based on our consultation I will be able to come back to the client with a number of recommendations indicating the best way of developing their website while keeping in mind their budget, what they want to see in the final version and help them achieve their goal.

Commonly we will provide the following:
# Keyword trends specific to their target market and product
# Searches executed specific to their target market and product
# A functional specification of the proposed website
# A project scope
# Terms and conditions

This may seem to some a little overwhelming but it's essential that the client know you have done your research as they (frequently) know nothing about website design which is why we were contacted in the first place.

Armed with this information the client can make an informed decision about which direction to take and how to proceed in developing their online presence and shopping facility.