30 November 2011
Google plus is the latest social network after Facebook and Twitter to cause a real stir. After its launch in June Google Plus now has over 40 million users already so it’s no wonder individuals and businesses are jumping on the bandwagon.

Google plus is the latest social network after Facebook and Twitter to cause a real stir.

After its launch in June Google Plus now has over 40 million users already so it’s no wonder individuals and businesses are jumping on the bandwagon.

Coming with many of the features that other social networks offer, Google plus has the potential to offer a lot of these services in one package, as well as the features of Google we know and love.

So how will Google plus benefit your business?

Social media has given a new innovative way for businesses to promote themselves virally and although Google plus was designed with the focus on connecting individuals, the release of business pages last week means the social medium now has an equal footing with the likes of Facebook.

Where Facebook and Twitter may still be winning the battle in relation to social networks, Google is by far the most used search engine in the world and a well-designed Google Plus profile should benefit your business in page rankings making it potentially the best social outlet to promote your brand.

Much like the Facebook ‘like’ button Google plus have also introduced the +1 button, by integrating this button onto your business website consumers can share your business on their profile page.

The potential of this exciting and refreshing social networking site is endless, as Google plus evolves well established applications such as Google Search, Google Offers and Google Maps will be incorporated into your business page giving potential clients more ways to reach your product

Google plus is still a machine in progress, but it’s simplicity and refreshing outlook on how we use social network sites could see it become a mainstay on the web which can only benefit your business website.