DIY web design considerations for businesses
28 July 2010
Just a couple of tips for small business web designers wanting to get more out of their business website. Easybiz Sites are expert at giving great value for money and are the best choice you can make for a web designer in Leeds.
How to improve your small business web design
let the website breath a bit, leave some white space. Clutter never looks good on a website and remember that you are running a business website not a personal website. Having too much on one page without plenty of white space confuses the person wanting information for you, and a confused person will not stay on your website for long.
Are links to pages on your small business website easy to find?
This may sound obvious to many, but people still fail to make navigation easy for the people who visit your website. Think about it in a logical manner. You want to get your potential customer to choose your services rather than a competitor, so make it as easy as possible to get to the page where you will either close the deal and get the sale or where they can see what you offer and contact you. If a small business website is hard to navigate, they will click the back button and find one of your competitors.
Choose a professional web design company like Easybiz Sites rather than do it yourself
If you are running your own website or blog and it is not their to promote your business by all means play about and experiment with your creative urges until your heart is content. But by doing it yourself with your business website you are more than likley giving your business a poor image where it can really count. It is not just potential customers looking to take up your services that are looking at your website but people like banks (who you might approach for a business loan, overdraft or even mortgage), are you tendering for a contract from somewhere, they will be looking at it too.
These guys are not looking at your website just so they can send you an email, they are checking up on you. If you do not have a website you do not exist so that does not run in your favour. Equally if your website is unprofessional this also helps them make up their minds whether to deal with you or not. So although you think so and your mates say so, the design you have done for your business may just be giving away clues that you have not taken enough pride in your business to actually pay for it doing properly. Just think about the last time somebody gave you a business card or told you how good they were, did you make judgements about whether to do business with them based on how good or bad their website was? Most people do, just like we do when we meet somebody face to face. We treat a website as proof.
So remember it is not just people searching for your services who are looking at your website, there are others even less forgiving of poor web design or websites not designed professionally.
For affordable small business web design choose http://www.easybizsites.co.uk and we will make sure your website looks professional and will give you lots of priceless free advice on how to get the best from your business website.
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