Senior Internet Ltd
UK > East Midlands > Nottingham
Digital agency, web development and design since 1999
Senior Internet is a highly experienced full service web company specialising in user focused website and internet application design, development and optimisation.
Since 1999, we have grown to become one of the largest companies of our kind in the East Midlands, employing 20 full time staff.
One of our key strengths is the capability to blend creative and technical ability in order to provide visually appealing websites underpinned by superb usability, technical robustness and search engine effectiveness.
Clients and Projects
Industry Sectors:
Food & Drink, Media & Communication, Sports & Leisure, Other, Professional Services, Recruitment, Not for profit / Charity, Manufacturers & Engineers, Public Sector
Tends to work with:
Private Companies, Public Sector, SMEs, Non-profit Organisations
General location of clients: UK
What We Have Achieved
Latest Review
27 October 2009
Mark Rasdall at IPA
Senior Internet won the pitch for the main IPA site (www.ipa.co.uk) to build a content management platform which could also then be deployed for other sites. We have now done this with our Effectiveness...
read more
Awards
Institute for Practitioners in Advertising
Official Honouree - Webby Awards - Associations Sector (May 2010)
Interview
WWDC:
Describe your company in 5 words.
Senior Internet Ltd:
”Creative, experienced, modern, technical, thorough”
WWDC:
Where do you see your company in 10 years time?
Senior Internet Ltd:
”We plan to consistently grow, and to work on delivering larger and more complex projects each year. Our River CMS is on a continuous development path and we have many exciting plans which will make our system more and more unique over time.”
WWDC:
How was your company name chosen?
Senior Internet Ltd:
”Our company MD is Pete Senior and he managed to tie up the URLs for the website a long time ago. It was his brilliant creative imagination that allowed him to come up with the name Senior Internet!”
Company Overview
Languages Spoken:
English
No. of Employees: 21-50
Established: 1999
Joined WWDC: 13 May 2009
Afia.TV
- Development
Afia.TV is a professional services company that specialises in providing medium and large scale corporate businesses with copywriting and 'tone of voice' expertise.
Languages: British
Project type: Content Managed
Organisation category: SME
Industry: Media & Communication
Content managed (CMS): Yes
CMS Description: N/A
Online Payment System: N/A
Number of people who worked on this project: 4
Technologies used: .NET
Completion date: March 2010
East Midlands Councils
- Hosting
- Search Engine Optimisation (SEO)
- Development
High profile public sector initiative for the East Midlands
Languages: English
Project type: Content Managed
Organisation category: Public Sector
Industry: Public Sector
Content managed (CMS): Yes
CMS Description: River CMS
Online Payment System: N/A
Number of people who worked on this project: 8
Technologies used: .NET, CSS, msSQL
Completion date: March 2010
Bottle Green
- Branding
- Hosting
- Online Marketing
- Search Engine Optimisation (SEO)
- Development
Senior Internet put brand building at the forefront of Bottle Green’s web project. Senior delivered a creative fresh, funky main website, and utilised microsites, blogs and social networking tools to deliver and integrated web footprint to create a buzz for the brand. To attract visitors, Senior used thorough search engine optimisation with a range of keywords flowing through every page of the site. In addition, the site has standard compliant design throughout earning it an AA accessibility rating.
Languages: English
Project type: Content Managed
Organisation category: Private Company
Industry: Food & Drink
Content managed (CMS): Yes
CMS Description: Senior CMS
Online Payment System: N/A
Number of people who worked on this project: 4
Technologies used: .NET
Completion date: February 2010
Stormsaver
- Hosting
- Development
Stormsaver is the UK market leader in the design and manufacture of rainwater harvesting systems.
Languages: English
Project type: Content Managed
Organisation category: SME
Industry: Manufacturers & Engineers
Content managed (CMS): Yes
CMS Description: River CMS
Online Payment System: N/A
Number of people who worked on this project: 3
Technologies used: .NET, CSS, msSQL
Completion date: January 2010
Formula 4 Leadership
- Hosting
- Development
Formula 4 Leadership Ltd. offers a unique range of products and consultancy services to assess and develop leadership within organisations. Formula 4 Leadership Ltd. have got extensive international experience, have supported change programmes in both the public and private sectors and have a range of skills and experience to help to improve the way organisations are run.
Languages: English
Project type: Content Managed
Organisation category: SME
Industry: Professional Services
Content managed (CMS): Yes
CMS Description: Own Brand
River CMS is aimed at corporate businesses, membership organisations and ecommerce
Online Payment System: N/A
Number of people who worked on this project: 4
Technologies used: .NET, CSS, JavaScript, , XML
Completion date: December 2009
Romax Technology
- Hosting
- Development
Romax Technology is the leading specialists in gearbox and drive train engineering consultancy and software for the global transportation and wind energy industries. Established in 1989, Romax Technology have 20 years experience and knowledge of working with worldwide OEM's, vehicle component manufacturers and academic institutions delivering advanced technical solutions.
Languages: English, Chinese
Project type: Content Managed
Organisation category: Private Company
Industry: Manufacturers & Engineers
Content managed (CMS): Yes
CMS Description: Own Brand
River CMS is aimed at corporate businesses, membership organisations and ecommerce
Online Payment System: N/A
Number of people who worked on this project: 4
Technologies used: .NET, CSS, JavaScript, , XML
Completion date: October 2009
MCL Unitex
- Hosting
- Search Engine Optimisation (SEO)
- Development
MCL Unitex is a specialist manufacturer of flexible passive fire protection systems and has extensive experience in the design, testing, construction and installation of fire seal systems and fireproof enclosures for the oil, gas, petrochemical and refining industries worldwide.
Languages: English
Project type: Content Managed
Organisation category: Private Company
Industry: Manufacturers & Engineers
Content managed (CMS): Yes
CMS Description: River CMS.
This website uses the news, media and casestudy modules as well as the contact form database and security manager features of the River CMS.
Online Payment System: N/A
Number of people who worked on this project: 4
Technologies used: .NET, CSS, JavaScript, , XML
Completion date: September 2009
The Interior Design Association
- Branding
- Hosting
- Online Marketing
- Development
The IDA is the official body representing Interior Design practices and independent designers working principally but not exclusively, in the International contract interiors market. The IDA will promote and protect the interests of members and encourage the highest possible standards of design, service and professional performance.
Languages: English
Project type: Content Managed
Organisation category: Non-profit Organisation
Industry: Not for profit / Charity
Content managed (CMS): Yes
CMS Description: SeniorCMS
Online Payment System: N/A
Number of people who worked on this project: 4
Technologies used: .NET
Completion date: September 2009
British Association of Sports and Exercise Sciences
- Hosting
- Online Marketing
- Search Engine Optimisation (SEO)
- Development
BASES stands for the British Association of Sport and Exercise Sciences. Sport and Exercise Science is the application of scientific principles to the promotion, maintenance and enhancement of sport and exercise related behaviours.
Languages: British
Project type: Community website
Organisation category: Non-profit Organisation
Industry: Sports & Leisure
Content managed (CMS): Yes
CMS Description: SeniorCMS
Online Payment System: N/A
Number of people who worked on this project: 6
Technologies used: .NET
Completion date: July 2009
Association of Graduate Recruiters
- Hosting
- Online Marketing
- Search Engine Optimisation (SEO)
- Development
AGR is the collective voice of graduate recruiters – the Association of Graduate Recruiters. It advises corporate members on best practice methods of identifying, attracting and retaining graduate talent, and it supports employers in all aspects of graduate recruitment including impartial and authoritative expert advice and representation. AGR delivers its services through conferences, training workshops, focus groups, award ceremonies, written publications, market research surveys, networking groups, news bulletins etc, and it represents graduate recruiters at Government level when policy debate is required.
Languages: English
Project type: Content Managed
Organisation category: Non-profit Organisation
Industry: Professional Services
Content managed (CMS): Yes
CMS Description: The SeniorCPE was originally developed specifically with membership organisations in mind and it brings a wide range of functionality for interacting with the general public and with a membership audience. Features include: full content and versionin
Online Payment System: N/A
Number of people who worked on this project: 8
Technologies used: .NET, CSS
Completion date: June 2009
Frederick Wray
- Branding
- Hosting
- Search Engine Optimisation (SEO)
- Development
Frederick Wray are a bespoke furniture manufacturer based in Nottingham, England offering quality custom made furniture for your home and or business.
Languages: English
Project type: Content Managed
Organisation category: SME
Industry: Professional Services
Content managed (CMS): Yes
CMS Description: SeniorCMS is Senior’s enterprise content management system (CMS). The CMS lets users create pages, apply design templates, add images and text as well as creating callouts and click-throughs. There’s even a facility to allow each page to be search-en
Online Payment System: N/A
Number of people who worked on this project: 10
Technologies used: .NET, CSS, (X)HTML, JavaScript,
Completion date: May 2009 (on-going)
International Police Association
- Hosting
- Online Marketing
- Search Engine Optimisation (SEO)
- Development
The International Police Association (IPA) is a worldwide membership organisation for serving and retired police officers.
Languages: British
Project type: Content Managed
Organisation category: Non-profit Organisation
Industry: Not for profit / Charity
Content managed (CMS): Yes
CMS Description: SeniorCMS
Online Payment System: N/A
Number of people who worked on this project: 5
Technologies used: .NET
Completion date: April 2009
IPA Effectiveness Awards
- Hosting
- Online Marketing
- Search Engine Optimisation (SEO)
- Development
The Institute of Practitioners in Advertising is the UK’s leading trade and professional body for advertising, media and marketing communications agencies. This project was to allow them to showcase their annual advertising awards.
Languages: English
Project type: Content Managed
Organisation category: Non-profit Organisation
Industry: Media & Communication
Content managed (CMS): Yes
CMS Description: SeniorCMS
Online Payment System: Not required for this site
Number of people who worked on this project: 6
Technologies used: .NET, CSS
Completion date: March 2009
TP Toys
- Branding
- Hosting
- Online Marketing
- Search Engine Optimisation (SEO)
- Development
TP have been designing and manufacturing trampolines, climbing frames, slides, swings, wooden playhouses and sandpits for 50 years.
Languages: English
Project type: E-commerce
Organisation category: SME
Industry: Sports & Leisure
Content managed (CMS): Yes
CMS Description: SeniorCMS is Senior’s enterprise content management system (CMS). The CMS lets users create pages, apply design templates, add images and text as well as creating callouts and click-throughs. There’s even a facility to allow each page to be search-en
Online Payment System: N/A
Number of people who worked on this project: 10
Technologies used: .NET, CSS, (X)HTML, JavaScript, , jQuery
Completion date: February 2009 (on-going)
Connected Nottingham
- Branding
- Hosting
- Online Marketing
- Search Engine Optimisation (SEO)
- Development
Connected Nottingham is the overarching campaign developed by Accelerate Nottingham. A brand initiative developed to promote past, present and future ICT investment in Greater Nottingham. Working with its partners, Connected Nottingham is working towards making Nottingham the first truly connected city in the UK.
Languages: English
Project type: Content Managed
Organisation category: Public Sector
Industry: Media & Communication
Content managed (CMS): Yes
CMS Description: Senior CMS
Online Payment System: N/A
Number of people who worked on this project: 4
Technologies used: .NET
Completion date: October 2008 (on-going)
Ashmere
- Branding
- Content and Copy
- Hosting
- Online Marketing
- Search Engine Optimisation (SEO)
- Development
Ashmere is a family-run group of homes providing professional, high quality care for the elderly since 1987. Within our comfortable, friendly environment, we provide warmth, charm, and quality around-the-clock care for our residents.
Languages: English
Project type: Content Managed
Organisation category: SME
Industry: Other
Content managed (CMS): Yes
CMS Description: SeniorCMS is Senior’s enterprise content management system (CMS). The CMS lets users create pages, apply design templates, add images and text as well as creating callouts and click-throughs. There’s even a facility to allow each page to be search-en
Online Payment System: N/A
Number of people who worked on this project: 10
Technologies used: .NET, CSS, (X)HTML, JavaScript,
Completion date: August 2008 (on-going)
The IPA
- Hosting
- Search Engine Optimisation (SEO)
- Development
The Institute of Practitioners in Advertising is the UK’s leading trade and professional body for advertising, media and marketing communications agencies.
Languages: English
Project type: Content Managed
Organisation category: Non-profit Organisation
Industry: Media & Communication
Content managed (CMS): Yes
CMS Description: SeniorCPE the enterprise strength content publishing engine with full publishing workflow capability, full content management, events management, vacancies management, video/audio and much much more
Online Payment System: The site takes payments for monetised content, books, publications, surveys, reports, job adverts and events.
Number of people who worked on this project: 9
Technologies used: .NET, CSS
Completion date: April 2008 (on-going)
Flame Health
- Branding
- Hosting
- Online Marketing
- Search Engine Optimisation (SEO)
- Development
Flame Health is one of the UK's leading specialist health recruitment consultancies providing Global Resource Solutions.
Languages: English
Project type: Content Managed
Organisation category: SME
Industry: Recruitment
Content managed (CMS): Yes
CMS Description: What do you do if you're asked to create the best site for medical recruitment when you face competition from the likes of Monster and Fish4Job? You create Flame Health!
Fast, friendly, and multi-featured, Flame Health contains over 50 unique page
Online Payment System: N/A
Number of people who worked on this project: 6
Technologies used: .NET, CSS
Completion date: March 2008
Reviews
Senior Internet won the pitch for the main IPA site (www.ipa.co.uk) to build a content management platform which could also then be deployed for other sites. We have now done this with our Effectiveness Awards site (www.ipaeffectivenessawards.co.uk) which is proof of concept and, more importantly, the successful implementation of it.
Not only have Senior Internet thought out and provided nimble and flexible technical solutions for our sites, they have never taken their collective eye off of the bigger web picture - especially helping us to evolve a successful SEO strategy - and always advising us in line with best web practice.
We are a very demanding client as we are representing a client base of UK advertising agencies, so engaging design has been every bit as important to our end users as functionality. We are happy that Senior Internet have met all of the challenges we have thrown at them and happy to act as a reference site for them.
Ducky
Senior Programmer
Martial arts expert
Faulky
Web builder
SEO Guru, funny glasses man
Larry
Senior Programmer
Keg-mystro
Lill
Office Manager
Bossy-office-totti
Matty
Project Manager
Headband wearer
Mose
Senior Programmer
Deep sea diver
Mr K
Web Developer
The vampire slayer
Mr Mac
IT Engineer
Dodgy goatee bloke
Pete
MD
Scooter-man
PP
Account Manager
Notts County lover
PR
Support Engineer
Messy desk man
Rickels
Web Developer
Its all about the thumbs
Robster
Web Programmer
Its Sergeant Senior's lonely web club band..I hope you will enjoy the snow...
Steve Arnold
New Business Manager
Its all about Springsteen...
Tricia
Account Director
Spiderwoman
WWDC:
What's your name and position in the company?
Senior Internet Ltd:
”Steve Arnold, Commercial Manager”
WWDC:
Describe your company in 5 words.
Senior Internet Ltd:
”Creative, experienced, modern, technical, thorough”
WWDC:
What's your business philosophy?
Senior Internet Ltd:
”We create simple to use, but highly effective web solutions that are tailored to every individual client's commercial objectives; we do this whilst also ensuring long terms returns on the web investment.”
WWDC:
Describe how your team interact and work together.
Senior Internet Ltd:
”Without a doubt, our success is borne from the fact that we operate a cohesive, highly experienced multi-disciplinary team, with niche specialists each performing their roles on a project. Projects usually involve 6-8 people with an experienced project manager pulling the strings and ensuring effective client liaison.”
WWDC:
What makes you different from other web design companies?
Senior Internet Ltd:
”We have 5 full time programmers which gives us incredible scope to rapidly create new functionality for our River CMS system to meet client demand. We also have 3 marketing graduates (2 at Master level) in our commercial / account management team which allows us to be more than just a technical web company. our River CMS is also a bit special and breaks new boundaries giving clients superb control.”
WWDC:
How do you get the majority of your business?
Senior Internet Ltd:
”New business comes from a mixture of sources: 1) incoming referrals from existing clients and the Business Link; 2) incoming enquiries through www.senior.co.uk; 3) publically available contract notices with competitive tender processes. There is often a great deal of competition e.g. a bid we won in August had more than 40 applicants! We are also extending our reach by marketing our services to specialist sectors.”
WWDC:
Describe how you manage projects from the initial client contact to completion and handover.
Senior Internet Ltd:
”We follow a tried and tested project management process with in built risk management and goal setting at various stages along the project lifecycle. We find that clients are delighted with the fact that their website are often finished ahead of schedule, which is unusual for this industry. This happens, because we build contingency time into the programme which often is not used.”
WWDC:
What do you think is the most crucial element of creating a good client relationship?
Senior Internet Ltd:
”Start as you mean to go on, maintain close communications, build rapport, be thorough and most importantly enjoy it!”
WWDC:
How do you manage demanding clients?
Senior Internet Ltd:
”We expect all clients to be demanding - this is the norm when it comes to such important aspects of a clients' business like the web solution. We handle the process by setting realistic expectations at each stage and communicating with all clients regularly. The main thing that clients need is not to be kept in the dark, so transparency is the key.”
WWDC:
If a client was trying to decide between a shortlist of web design companies, how would you recommend they go about selecting the right one for them?
Senior Internet Ltd:
”Visit their offices, meet the team, look at the attention to detail in the pitch work and documentation (this will have a huge baring on their attention to detail in the delivery), look at examples of previous work, investigate the CMS the agency use and very importantly ensure you have good chemistry with them.”
WWDC:
Where do you see your company in 10 years time?
Senior Internet Ltd:
”We plan to consistently grow, and to work on delivering larger and more complex projects each year. Our River CMS is on a continuous development path and we have many exciting plans which will make our system more and more unique over time.”
WWDC:
Where do you see the web design industry in the future?
Senior Internet Ltd:
”It’s in a great place and we see demand continuing to grow for the foreseeable future. Standards are improving all the time, and there's been a lot of change in the web industry in recent time; we do however feel very lucky as we're here at the perfect time.”
WWDC:
What computers do you have use in your offices, PCs or Macs?
Senior Internet Ltd:
”Both PC and Mac”
WWDC:
How was your company name chosen?
Senior Internet Ltd:
”Our company MD is Pete Senior and he managed to tie up the URLs for the website a long time ago. It was his brilliant creative imagination that allowed him to come up with the name Senior Internet!”
WWDC:
If you were to give your clients one tip on how to get the most from their website what would it be?
Senior Internet Ltd:
”Apart from picking the right web partner to deliver the project in the first place, our advice is to keep returning to the notion of 'customer centricity' - put your web visitors or customers as the centre of everything you do online”
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