R1 Creative
UK > West Midlands > Stoke-on-Trent
Design, Web, Marketing & PR: Integrated creative business solutions to engage your audience and grow your brand
We provide world-class creative business solutions. We can act as a retained agency or provide modular services on a campaign by campaign basis, no matter how big or small, how simple or complex.
We have all the skills required to engage your audience in a truly valuable dialogue. With creativity, innovation and understanding at our core, we develop targeted campaign strategies and effective integrated marketing strategies to improve ROI.
We can plan, generate content, build the necessary platforms for distribution and then manage the response and analysis of results. Whatever your strategy may need, we can provide effective bespoke solutions.
Clients and Projects
Industry Sectors:
Building & Construction, Not for profit / Charity, Retail, Media & Communication, Educational, Manufacturers & Engineers, Sports & Leisure
Tends to work with:
Corporations / Public Companies, Startups, Non-profit Organisations, Private Companies, Public Sector
General location of clients: Staffordshire/West Midlands
Latest Project
DefyGravity Dance
DefyGravity offer a range of dance classes available for all levels, adults and children from 2+/ Choose from Ballet, Tap, Jazz, Street Dance, Drama, Pole Dancing, Breakdance and Cheerleading.
What We Have Achieved
Latest Review
11 April 2012
Michael Reed at Potteries Theatre Company
I am pleased to say that I am completely satisfied with the way in which our website was designed and delivered. The standard of service and help to understand how to administrate the website was done...
read more
Interview
WWDC:
Describe your company in 5 words.
R1 Creative:
”Creative, vibrant, committed, dynamic, pioneering”
WWDC:
Where do you see your company in 10 years time?
R1 Creative:
”Doing what we do now =) ”
WWDC:
How was your company name chosen?
R1 Creative:
”Room One - because that's where it all began. In a meeting space with R1 on the door. And a thought occurred... That room didn't just contain an idea and a brand, but creativity itself, from wall to wall, floor to ceiling. And when we moved, so did that creativity and that brand.
We believe that the best ideas transcend boundaries: A room, a building, a country, a population. So we called ourselves R1 Creative to remind us that while all good ideas are born within natural parameters, their growth potential is unlimited.
Don't believe us? Just look how far we've come!
”
What We Do?
- Hosting
- Search Engine Optimisation (SEO)
- Development
- Branding
- Content and Copy
- Mobile application development
- Online Marketing
- Design
- Video Production
Technologies Used:
(X)HTML, CSS, PHP, Flash, JavaScript, mySQL, XML,
CMS Used:
Open Source, Own Brand, Paid (Branded) Service
Our CMS systems range from our proprietary "FlightPath" system to CMS Made Simple, Concrete 5 and other enterprise level solutions.
We can build fully tailored user-friendly systems, keeping your unique marketing objectives in mind. Whether you are just starting out or have a wide knowledge of web development, we can make sure you get the most from your CMS.
We Recommend
DefyGravity Dance
- Branding
- Content and Copy
- Design
- Development
- Hosting
- Online Marketing
- Search Engine Optimisation (SEO)
DefyGravity offer a range of dance classes available for all levels, adults and children from 2+/ Choose from Ballet, Tap, Jazz, Street Dance, Drama, Pole Dancing, Breakdance and Cheerleading.
Languages: English
Project type: Basic (Static)
Organisation category: Corporation / Public Company
Industry: Sports & Leisure
Content managed (CMS): No
CMS Description: N/A
Online Payment System: N/A
Number of people who worked on this project: 3
Technologies used: (X)HTML, CSS, JavaScript, mySQL, PHP, XML
Completion date: February 2012
Oaklands Nursery
- Branding
- Content and Copy
- Design
- Development
- Hosting
- Online Marketing
- Search Engine Optimisation (SEO)
Oaklands Nursery & Children's Centre, is a premier children's education centre in Newcastle-under-Lyme, Staffordshire. Their personalised care for children supports their educational and social development through structured learning and play.
Languages: English
Project type: Content Managed
Organisation category: Public Sector
Industry: Educational
Content managed (CMS): Yes
CMS Description: This site uses Concrete 5, and features a news system, image gallery and conversion form.
Online Payment System: N/A
Number of people who worked on this project: 2
Technologies used: (X)HTML, CSS, JavaScript, mySQL, PHP, XML
Completion date: December 2011
Potteries Theatre Company
- Content and Copy
- Design
- Development
- Hosting
- Mobile application development
- Online Marketing
- Search Engine Optimisation (SEO)
The Potteries Theatre group wanted us to produce a search engine and mobile friendly online marketing platform that is easy to manage and use - all within a tight budget.
Languages: English
Project type: Content Managed
Organisation category: Non-profit Organisation
Industry: Not for profit / Charity
Content managed (CMS): Yes
CMS Description: This site was built using Concrete 5
Online Payment System: N/A
Number of people who worked on this project: 2
Technologies used: CSS, JavaScript, mySQL, PHP, XML, HTML5, CSS3
Completion date: December 2011
Sunset Leisure
- Branding
- Content and Copy
- Design
- Development
- Hosting
- Online Marketing
- Search Engine Optimisation (SEO)
Sunset Leisure, create bespoke campervan and racehome conversions on all makes and models of vans & lorries.
Languages: English
Project type: Content Managed
Organisation category: Startup
Industry: Manufacturers & Engineers
Content managed (CMS): Yes
CMS Description: This site uses a bespoke built CMS solution to allow the maintaining of case studies
Online Payment System: N/A
Number of people who worked on this project: 3
Technologies used: (X)HTML, CSS, JavaScript, mySQL, PHP, XML
Completion date: September 2011
James Page
- Branding
- Content and Copy
- Design
- Development
- Hosting
- Online Marketing
- Search Engine Optimisation (SEO)
- Video Production
James wanted R1 to create a web site that reflects their growing range of services, built on a simple and intuitive yet robust content management system.
Languages: English
Project type: Content Managed
Organisation category: Corporation / Public Company
Industry: Media & Communication
Content managed (CMS): Yes
CMS Description: Concrete 5
Online Payment System: N/A
Number of people who worked on this project: 2
Technologies used: CSS, JavaScript, mySQL, PHP, XML, HTML5, CSS3
Completion date: August 2011
Precious Treasure Oriental Antiques
- Branding
- Design
- Development
- Hosting
- Online Marketing
- Search Engine Optimisation (SEO)
Precious Treasure approached R1 Creative asking us to revive their brand and online presence through a mixture of traditional design conventions and contemporary usability. Soon after launch, the new web site was generating over 200% more enquiries than its predecessor.
Languages: English
Project type: Content Managed
Organisation category: Private Company
Industry: Retail
Content managed (CMS): Yes
CMS Description: N/A
Online Payment System: N/A
Number of people who worked on this project: 2
Technologies used: (X)HTML, CSS, JavaScript, PHP, XML
Completion date: June 2011 (on-going)
- Branding
- Content and Copy
- Hosting
- Mobile application development
- Online Marketing
- Search Engine Optimisation (SEO)
- Development
A new charity/world record venture
Languages: English
Project type: Content Managed
Organisation category: Startup
Industry: Not for profit / Charity
Content managed (CMS): Yes
CMS Description: This site uses our own in house "keylime" system
Online Payment System: PayPal
Number of people who worked on this project: 3
Technologies used: (X)HTML, CSS, Flash, JavaScript, mySQL, PHP, XML
Completion date: June 2011 (on-going)
C & A Flooring
- Hosting
- Search Engine Optimisation (SEO)
- Development
C & A Flooring provide contract flooring services across the UK
Languages: N/A
Project type: Basic (Static)
Organisation category: Corporation / Public Company
Industry: Building & Construction
Content managed (CMS): No
CMS Description: N/A
Online Payment System: N/A
Number of people who worked on this project: 2
Technologies used: (X)HTML, CSS, PHP
Completion date: January 2011
Castle Hydroponics
- Branding
- Hosting
- Online Marketing
- Search Engine Optimisation (SEO)
- Development
Hydroponic specialist who neeeded a bespoke ecommerce solution
Languages: English
Project type: E-commerce
Organisation category: Startup
Industry: Retail
Content managed (CMS): No
CMS Description: N/A
Online Payment System: N/A
Number of people who worked on this project: 2
Technologies used: (X)HTML, CSS, JavaScript, mySQL, PHP, XML
Completion date: February 2010
Reviews
I am pleased to say that I am completely satisfied with the way in which our website was designed and delivered. The standard of service and help to understand how to administrate the website was done in a professional manner as all my requests were met. Any coplications were met and overcome quickly. The design of the website looks fun and appealing to the audience we like to attract. The final outcome of the website is that it is easy to use and accessable for administration for importing any content or images.
Thanks
Michael Reed
Matt and the team fulfilled all or requirements, coordinated well and was very patient with us and kept the conversation mostly jargon free!! to ensure we acheived our aim in getting the website we think we deserve.
We have since returned to R1 and added several other extras to the site which were simply and quickly dealt with, We can upload all the info we need quite easily at our convenience.
Highly recommend, you should consider R1 Creative for yourselves....Thanks again.
I came to R1creative after a bad experience with a different web company. Matt, the designer, really quickly synthesised my ideas into a workable format, and created a site that I'm really happy with.
I came to the project with my own ideas, but i reckon he'd have done just a good a job without my input. He was very patient guiding me through the various setup steps, and the content management system he setup means i can easily add work in the future, and his continued support has been very helpful. Very talented chap, is Matt.
Paul Beard
Marketing Director
Paul’s career has included some of the industry’s biggest names including CheethamBellJWT, And Partners Group and All About Audiences, working on award-winning integrated B2B and B2C projects spanning Research, Creative, Digital, Direct and NPD. His current focus is finding new ways to elevate brands and businesses through cost-effective, measurable and integrated marketing.
WWDC:
What's your name and position in the company?
R1 Creative:
”Paul Beard, Marketing Director”
WWDC:
Describe your company in 5 words.
R1 Creative:
”Creative, vibrant, committed, dynamic, pioneering”
WWDC:
What's your business philosophy?
R1 Creative:
”As a truly integrated agency, we have the skills in-house to service any creative marketing requirement. With that in mind, we are dedicated to understanding the core issues behind our clients' needs, allowing us to provide the most appropriate business solutions for each and every challenge, from planning through execution to response.
We are artists and musicians. We are scientists and philosophers. We are writers and web geeks. We are real people with a passion for all things 'Creative'... A pro-active bunch who see our clients' successes as a reflection of our own.
”
WWDC:
Describe your office environment.
R1 Creative:
”Exciting, animated, challenging but fun =)”
WWDC:
Describe how your team interact and work together.
R1 Creative:
”We've been working together for many years and thrive off each other's ideas and creativity - efficiently pulling our specialist areas of expertise together to make sure we consider every challenge from every possible perspective.”
WWDC:
What makes you different from other web design companies?
R1 Creative:
”We are always available to talk at any length - whether you're a client or not. No obligations. No stipulations. We want to build trust, good-will and eventually meaningful relationships with organisations, so we're perfectly happy to offer the best advice we can to anyone who cares to ask!
In other words, we put our money where our mouth is.”
WWDC:
How do you get the majority of your business?
R1 Creative:
”Word of mouth. Repeat business.”
WWDC:
Describe how you manage projects from the initial client contact to completion and handover.
R1 Creative:
”Each client sits down with our Marketing Director and discusses strategy before any payments are made. When both client and agency have confidence in the strategy, the project or retainer can be commissioned.
Each client is assigned a project manager who ensures the project runs smoothly. We then produce a series of scamps or mock ups and refine designs until the client is happy, offering unlimited rounds of amends.
Finally we build and test, invite the client’s feedback then launch with posts to twitter and our blog :)
By creating solutions that deliver intelligent business informtion, we can then further promote the campaign, plan future activities and refine ongoing processes...
”
WWDC:
What do you think is the most crucial element of creating a good client relationship?
R1 Creative:
”Open and Honest Communication”
WWDC:
How do you manage demanding clients?
R1 Creative:
”There are no demanding clients - Only exciting challenges.”
WWDC:
If a client was trying to decide between a shortlist of web design companies, how would you recommend they go about selecting the right one for them?
R1 Creative:
”I would say go with the one that makes the most business sense and offer the best value for your money, not just the cheapest one. ”
WWDC:
Where do you see your company in 10 years time?
R1 Creative:
”Doing what we do now =) ”
WWDC:
Where do you see the web design industry in the future?
R1 Creative:
”Creativity will always evolve. That's why we love it.
Design is not a thing to 'use' as a marketing tool: It is relevant to marketing simply because of its role in culture and society. All we know for sure is that culture and society evolve (along with technology). We're just excited about helping people to be a part of that process.”
WWDC:
What computers do you have use in your offices, PCs or Macs?
R1 Creative:
”Both PC and Mac”
WWDC:
How was your company name chosen?
R1 Creative:
”Room One - because that's where it all began. In a meeting space with R1 on the door. And a thought occurred... That room didn't just contain an idea and a brand, but creativity itself, from wall to wall, floor to ceiling. And when we moved, so did that creativity and that brand.
We believe that the best ideas transcend boundaries: A room, a building, a country, a population. So we called ourselves R1 Creative to remind us that while all good ideas are born within natural parameters, their growth potential is unlimited.
Don't believe us? Just look how far we've come!
”
WWDC:
If you were to give your clients one tip on how to get the most from their website what would it be?
R1 Creative:
”Make sure your customers get some value from it - whether you offer them useful information, interactivity or just plain good fun! Relevance is the most crucial part of any communication.”
R1 Creative, Yellow Circle Web Solutions Limited, Essential eBiz Solutions, Blueberry Fish, nVibe Design, TRdesigns Web Designer, Mushroom Digital, MC-PC Search Engine Optimisation, Rokk Bottom Media, Creative Funk, Newebia Ltd, Labfifteen Creative, Jamiedia Internet, SO Marketing Ltd, iPeak Designs, AMI Creative, Firecrest Computing Services, Jellifish Internet Services Ltd, netinspire Ltd., am:pm graphics, Staffordshire Computers & IT Ltd, Fifteen Digital Limited, Stilu Web Solutions, Ukwebdesign4U, SourceDoctor Limited, Frazer Cox Web Design, Visual Canvas