Impression DP

Q: What's your name and position in the company?
A: Charlie Hartley - Director

Q: Describe your company in 5 words.
A: Creative web design agnecy

Q: What's your business philosophy?
A: We believe that today's clients need an agency that understands the demands and the potential of evolving marketing opportunities along with the conventional. We've combined a number of creative, digital, online and marketing professionals to service our clients to the best of our ability. Althought we see ourselves as forwarding thinking we also pride ourelves on old school business working ethics.

Q: Describe your office environment.
A: We have the strangest mixture of music from chilled, "funky bongo", metal and old school! The banter is always flying around but the quality of banter is questionable.

Q: Describe how your team interact and work together.
A: We always say 2 sets of ideas if better than 1 - so where possible we look to interact on client projects...

Q: What makes you different from other web design companies?
A: I'd say the quality of staff. We've hand picked a few great website designers and when we're short on staff we have a pool of the best freelance website designers and developers in Yorkshire. We feel very strongly about this and it's an area we've been keen not to cut corners on. We're not just after clients money - we like to educate so our clients know what is going on at each stage of a project. We like to educate them to understand all the technical terms. We like to offer an ongoing support as a client should view their website as their main marketing tool and not just a website.

Q: How do you get the majority of your business?
A: Recommendations and marketing.

Q: Describe how you manage projects from the initial client contact to completion and handover.
A: As well as taking a full brief from clients we also like to use our knowlegde to make recommendations for our client on what they need. We also provide a dedicated account handler.

Q: What do you think is the most crucial element of creating a good client relationship?
A: Honesty, openess, efficiency and professionalism. As well as being able to have a good laugh if the client is that way inclined!

Q: How do you manage demanding clients?
A: By educating them. Often demanding clients don't understand the process of a website design and build therefore we educate them and manage their expectations.

Q: If a client was trying to decide between a shortlist of web design companies, how would you recommend they go about selecting the right one for them?
A: Look at the portfolio everytime. If you like their work then they will have good designers that suit your brand. if you dont like their work then they probably have substandard designers.

Q: Where do you see your company in 10 years time?
A: Being one of the most well know full services agencies in the UK. Client will use Impression for all their needs from online marketing to their website design and development to marketing literature to PR.

Q: Where do you see the web design industry in the future?
A: It's constantly evolving and APP's a going to play a bigger and bigger part of our online future for sure.

Q: What computers do you have use in your offices, PCs or Macs?
A: Both PC and Mac

Q: How was your company name chosen?
A: With difficulty. We wanted to choose a name the meant what we're looking to do. Make an impression on people and companies.

Q: If you were to give your clients one tip on how to get the most from their website what would it be?
A: Hummm it would either be to ensure the design brief is a tight to ensure a great looking wbesite OR that there is no point in have an amazing website if no one looks at it so invest in online marketing and SEO to boost your rankings.