The Challenge: Beadles Group were originally founded at the turn of the last century and incorporated in 1915. With ten motor retail centres throughout the South East of England and employing over 450 people Beadles Group now represents Volkswagen, Nissan, Toyota and Land Rover. G-Forces were set the task of creating an online presence that portrayed Beadles Group’s size and stature within the industry and help them reach an even larger target audience. The Solution: Our online package was specifically tailored to the requirements and needs of Beadles: Interactive website design Flash elements Full content management system Online shopping store facility Search engine optimised Pay per click marketing campaign Email marketing functionality The Result: “The website has proved to be above and beyond what was expected. I think it is fair to say it’s been the basis for a fundamental shift in our company’s marketing outlook. From our analysis we know that so far we have 1,000s more hits per month than with our previous site - we can’t ask for more than that. Working with G-Forces was based on the ‘can do’ attitude that was evident within the company and after all this time we would have changed supplier if we weren’t 100% happy! ” Richard Johnston, Finance Director

Languages: N/A
Project type: Other
Organisation category:
Industry: Retail
Content managed (CMS): Yes
CMS Description: N/A
Online Payment System: N/A
Number of people who worked on this project: 4
Technologies used: CSS, Flash, (X)HTML, mySQL, PHP, , XML, Integration with multiple data feeds using bespoke scripting
Completion date: October 2006