Fortune Cookie

Aqualisa is a market leader in high performance showers and is the leading innovator in new showering technology. The project was a complete re-design of the existing website, focusing on five key areas: • Improve online customer support and service • Increase site traffic through search engine optimisation • ‘Future proof’ the website and CMS • Create a new Spares Sales section to drive 5% of business in year 1 • Ensure that the website was visually appealing, reflecting the Aqualisa brand As a result of the work: • 100% ROI was delivered in just 4 months, with the online revenue target for the year being hit in the same time period. • Site traffic doubled to around 54k visitors per month • There was a 20% increase in distinct web pages viewed

Organisation category: E-commerce website

Industry: Manufacturers & Engineers

Content Managed: Yes

Number of people who worked on this project: 4

Completion date: January 2007

Technologies used: .NET, HTML, XHTML, XML

Diabetes UK is the UK’s largest charity for people with diabetes. Their mission is to improve the lives of 2 million+ people with diabetes and help educate us all – as over 1 million of us remain undiagnosed. Diabetes UK asked Fortune Cookie to enhance the performance, accessibility, usability, SEO and ROI of the website and make it easier to maintain and to create a site that: •Provides trusted, interesting and informative online content •Generates greater awareness of diabetes and Diabetes UK •Generates more revenue

Organisation category: Community website

Industry: Not for profit / Charity

Content Managed: Yes

Number of people who worked on this project: 5

Completion date: August 2006

Technologies used: .NET, Flash, HTML, XHTML, XML

The brief: To capture the essence of the golden age of travel and showcase Voyages Jules Verne's classic journeys to a discerning audience. To increase online sales and support marketing campaigns offline. The work: A simple, attractive, user-friendly site featuring an interactive map as a key navigation tool. A new content management system was implemented, allowing VJV's full product range to be migrated online with ease. The results: Online sales increased 70% overnight unique visitors have increased by 36% bookings have increased by 50% Winner of Best Tour Operator Website at the Travolution Awards 2007

Organisation category: E-commerce website

Industry: Tourism & Travel

Content Managed: Yes

Number of people who worked on this project: 4

Completion date: January 2006

Technologies used: .NET, HTML, XHTML