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WWDC: What's your name and position in the company?
Primo Interactive Limited: ”Andy Roberts, MD”

WWDC: Describe your company in 5 words.
Primo Interactive Limited: ”Professional, effective full service developer”

WWDC: What's your business philosophy?
Primo Interactive Limited: ”To positively benefit our clients through the innovative application of new and emerging technologies, enabling them to acquire and convert more customers, optimise their business processes and grow their businesses.”

WWDC: Describe your office environment.
Primo Interactive Limited: ”Relaxed, but professional with hot coffee and advice on tap!”

WWDC: Describe how your team interact and work together.
Primo Interactive Limited: ”Using project management methodologies, developed around our core values and designed to include the client at all stages, ensuring transparency and security. By creating a creative environment and professional company ethos, together with the latest technology, we ensure the best possible outcomes can be achieved every time.”

WWDC: What makes you different from other web design companies?
Primo Interactive Limited: ”We develop long term, profitable relationships with our clients; providing the full spectrum of business, creative and technical advice and services - We are a one-stop shop for businesses who want to make a success of their Internet presence.”

WWDC: How do you get the majority of your business?
Primo Interactive Limited: ”Client Recommendations - We work hard to ensure our clients are delighted with the services we provide and are pleased to say that this results in a high client retention rate, a considerable amount of client recommendations and other referrals.”

WWDC: Describe how you manage projects from the initial client contact to completion and handover.
Primo Interactive Limited: ”Each project proposal includes a thorough project plan, detailing all costs and timescales. Every client is allocated a project manager, who will be their primary contact throughout the entire process. Our development extranet also provides clients with constant access to the project as the development process progresses, ensuring transparency and clarity throughout. ”

WWDC: What do you think is the most crucial element of creating a good client relationship?
Primo Interactive Limited: ”Exceeding expectations at every step, keeping the client informed throughout and creating a company culture of honesty and professionalism at all times.”

WWDC: How do you manage demanding clients?
Primo Interactive Limited: ”We would encourage all our clients to be demanding - Their businesses deserve it.”

WWDC: If a client was trying to decide between a shortlist of web design companies, how would you recommend they go about selecting the right one for them?
Primo Interactive Limited: ”Review their previous work, ask for references and keep in mind that 'best value' rarely menas 'cheapest'.”

WWDC: Where do you see your company in 10 years time?
Primo Interactive Limited: ”Continuing to deliver excellent results for our clients.”

WWDC: Where do you see the web design industry in the future?
Primo Interactive Limited: ”Mergers and/or co-operation agreements are likely in the mid-market space, closing the gap with the high-end, high-price agencies giving corporates and public sector buyers increased choice, while 'cheap', unsophisticated web designers may feel the pinch from CMS / Blogging applications.”

WWDC: What computers do you have use in your offices, PCs or Macs?
Primo Interactive Limited: ”Both PC and Mac”

WWDC: How was your company name chosen?
Primo Interactive Limited: ”Now that would be telling! - Trivia: 'Primo' means 'first' in Italian.”

WWDC: If you were to give your clients one tip on how to get the most from their website what would it be?
Primo Interactive Limited: ”Get in touch!”