After doing a bit of research and studies we have found that responding to your client's email faster, makes them more likely to convert to a sale.

For example, it has been found that if you bring together 3 web sites, in the same market, who all sell pretty much the same product/service from their web sites in basically the same way:

* The site with the highest conversion of enquiries to sales is the client who answers their email the fastest.
* The site with the second-highest conversion of enquiries to sales is the client who answers their email the second-fastest.
* The site with the third-highest conversion of enquiries to sales is the client who answers their email the third-fastest.

There is a definate trend.

In the case study by Marketing Sherpa, an amazing "30% of ecommerce sites still wait at least one full business day to respond to Web and email enquiries."

So what are you waiting for? Stop reading this and make the most of your business leads by responding as soon as you possibly can to your emails!